ENTREPRENEUR ACADEMY 101
TUESDAY, JANUARY 26, 2027
EDUCATION- ENTREPRENEUR ACADEMY 101
PREPARING FOR RETAIL SUCCESS: FROM FIRST PITCH TO FIRST PURCHASE ORDER
4:45PM – 5:45PM | $ 140 Retail success begins long before the buyer meeting. Before approaching retailers, brands need a clear go-tomarket strategy, a compelling brand positioning and a solid understanding of what makes them retail-ready. In this session, founders will learn how to evaluate whether their business is prepared for wholesale, identify the right retail partners, develop an effective distribution strategy and build a buyer presentation that stands out.
Holly Lamport | Brand and Retail Consultant, CCI
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